5/4 Amazon’s culture of innovation and annual meeting

Welcome to Innovationsledarna’s annual meeting, followed by a presentation and workshop at Amazon.

Date: April 5
Time: 14:00 - 17:00 + mingle
Place: AWS office, Malmskillnadsgatan 36, floor 7, Stockholm + Zoom

Agenda
13:00 - 14:30 Innovationsledarna annual members meeting
14:30 - 14:50 Brief introduction to Innovationsledarna and ongoing activities
14:50 - 17:00 Amazon’s Culture of innovation, including an extended break and a workshop
17:00 - 18:00 Mingle

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Amazon’s culture of innovation

This year we are happy to be hosted by Amazon Web Services and Amir Elion, Digital Innovation Lead, Nordics. Amir will unpack Amazon's peculiar, customer-centric approach to innovation and share examples of how Amazon has used technology to accelerate growth.


Amazon’s approach to innovation has remained consistent since the company first launched – start with the customer, and work backwards. To support long-term innovation at speed and scale, Amazon is organised around four interdependent elements:

  • Culture – be customer-obsessed, hire builders, empower them to build fast, and retain a “Day 1” culture that fosters innovation and surprises and delights customers 

  • Mechanisms – processes and mental models that help turn good intentions into action and facilitate high-velocity decision-making and execution

  • Architecture – establish a technical structure that supports rapid growth and change, reduces dependencies, and allows greater access to the technology that helps your builders build

  • Organisation – small, autonomous teams that own what they create, with the right resources to support rapid innovation, nimble experimentation, and a single-threaded focus on their customers

About Amir Elion

Amir Elion leads the Digital Innovation program in the Nordics at Amazon Web Services. In this role he helps customers through their Digital transformation journey by leveraging Amazon’s Innovation methodology to drive new products and customer experiences. Before this, Amir has lead the AWS Training & Certification team in Israel, held Business and Product Development leadership roles in technology companies, as well as innovation and management positions at Motorola and Teva Pharmaceuticals and in consulting firms.

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